The season for flagship smartphones continues but there is one important issue to remember. The base model for many devices is 128GB, which sounds substantial. But remember, apps are getting heavier.

Be it Samsung, Apple or Google, flagship phones don’t come with SD card slots, which means you are stuck with the memory size of your device.

A recent study by TRG Datacenters analysed apps in four main categories — communication, navigation, work and social media — to identify how much data volume grows over time. During the past 10 years, the average file size of Asana and Trello has changed by 1,000 per cent, the biggest increase among work-related apps. Take the case of LinkedIn, which has moved from 35MB in 2014 to 220MB now. Photos have seen the least file size change from 2014 to 2024, at only 217 per cent.

Further, you will be recording videos, which take up a lot of space. So before you decide on the iPhone 16 variant that’s coming this month, decide on the memory variant: 256GB sounds good. You can always choose Cloud space but that too doesn’t come cheap.