Focus is key to success, something The New York Times proved in 2014 when it launched its NYT Cooking app. Ten years down the road, The Guardian, one of the leading newspapers in the UK, has launched its cooking app, called Feast.

Already known for its excellent coverage of food, the Feast may prove to be a key step in Guardian’s growth story. The publication can feed the app with over 100 years of recipes.

What makes the new Feast app approachable is its collection of tried-and-tested recipes. For example, I have tried the Nigella Lawson brownies from the app and it is delicious, just like Nigel Slater’s Banana chocolate-chip muffins and Meera Soda’s tomato curry.

Be it quick and budget-friendly midweek dinners or brunch ideas, there’s something for all tastes and budgets. In that sense, Feast is following the template of NYT Cooking. Every recipe on NYT’s app has been tried out and if you browse through he comments, there is important reader/user feedback, like switching ingredients for different markets and measurements. The success of the app allowed New York Times to take it behind a paywall. People responded positively.

Feast has taken a similar route. The recipes are varied and the people presenting them are experts. When we say experts, we don’t mean they are always top chefs… they simply know what they are doing. On iOS, you can try the app free for 14 days beyond which there is a monthly/annual fee.

On our radar next weekend is paalag gosht, cooked Madhur Jaffrey style, and black pepper and bay leaf chicken curry with tomatoes, courtesy Rukmini Iyer.

Another app you may want to explore is Samsung Food. The personalised, AI-powered food and recipe platform already has over six million users. The platform’s most popular features include Recipe functions, Shopping List and Meal Planner.