Kim Kardashian joins Beats for new Studio Pro and Pill Launch
These special-edition speakers and headphones blend premium sound with chic design.
Published 16.11.24, 08:50 AM
Image courtesy: @beatsbydre/Instagram
Beats has unveiled its latest collaboration with global mogul Kim Kardashian, introducing special-edition Beats Studio Pro headphones and Beats Pill speakers. The “Beats x Kim” range, which launched on November 7, reimagines the iconic products with Kardashian’s signature neutral palette. The Studio Pro headphones come in Moon (light), Dune (medium), and Earth (deep), while the Beats Pill features sleek hues of Light Grey and Dark Grey. Designed to offer both style and performance, the headphones boast premium features like Active Noise Cancellation, up to 40 hours of battery life, and Personalized Spatial Audio, while the Pill delivers 24 hours of battery life, Amplify Mode, and USB-C compatibility.
Kim Kardashian, who previously collaborated with Beats in 2022 for a bestselling Beats Fit Pro edition, expressed her enthusiasm about the partnership, highlighting how music is an integral part of her daily life. The launch is accompanied by playful campaigns featuring late-night host Jimmy Fallon and comedian Ben Marshall.
Click here to buy the products priced at Rs 37,900 for the speakers and Rs 16,900 for the headphones. Limited quantities will also be stocked at Apple BKC in Mumbai and Apple Saket in New Delhi, and you can also buy them online from authorised retailers such as Amazon, Flipkart, Croma, and Reliance.
— Urvashi Bhattacharya
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