YAJY by Aditya Jain has a new address that is a one-stop shop for the groom and his gang. Named Palace of YAJY and located at Ballygunge Circular Road, the facade has a Victorian feel while the interiors are inspired by palaces of Rajasthan. And, the collection is in sync with the designer's philosophy of staying true to the Indian ethos while adopting a modern approach. The 2,500sq ft store, tastefully done in pastel hues and dotted with royal arches, is divided into three sections — Durbar, which houses occasional wear; Baraat which stocks sherwanis for the groom and his family and friends and The Ballroom which has made-to-measure tuxedo and suits. The trial rooms have a royal vibe and the ample space to check out Aditya’s collection aid a relaxed retail experience. The Telegraph checks it out.
Durbar features occasional wear
Baraat overlooking The Ballroom is divided by a clean arch, signature to royal palaces of Rajasthan
For cocktails/sangeet, go for this spiffy midnight blue handembroidered silk open jacket, paired with a monotone drape kurta with colour block drape and ankle-length trousers.
This pale pink hand-embroidered monotone sherwani in silk is classic groom wear. #GroomsOfYajy
The print-on-print ensemble is comfortable, hassle-free and cool. The vibrancy of the set matches the celebratory mood.
What: Palace of YAJY
Address: 62/13 Ballygunge Circular Road
Timings: 11am - 8pm (Monday to Saturday)
Contact: 9163988042
Pictures: Rashbehari Das