John Players, one of India’s leading fashion apparel brands for men, recently unveiled its Spring Summer ’23 Collection with Bollywood actor Sidharth Malhotra as its new face. With the mantra ‘Play it real’ the brand that has a pan-India presence emphasises on wearing your identity on your sleeves.
Speaking on the new collection and the new face of the menswear brand, business head, Nitin Sehgal said, “The brand has found its perfect spokesperson and ambassador in Sidharth Malhotra who is a style icon and is riding high on the success of his recent hits. We see him in the new John Players film in an avatar which is true to his own personality - carrying himself with easy flair and positively affecting others around him in cheerful and unexpected ways. John Players and Sidharth Malhotra complement each other’s personalities in a shared love for playful charm and meaningful values in a fast world. More importantly, Sidharth also embodies the ambitious ethos of the brand’s patrons, not to mention the easy-going style and understated flair that his fans know him for.”
The highlight of John Players Spring Summer’23 collection is an exclusive range of garments designed for relaxed and stylish summer dressing. It features trendy white denims and knitted chinos paired with an alluring vacay-wear collection to bring the summer vacation directly to your day-to-day life.