Fashion designer Sweta Tantia's label Garo finally has an address. The luxury ethnic wear brand that is known to bring in the aesthetics of Indian weaves and craftsmanship, will now be housed in its flagship store on Sarat Bose Road. To give you a sneak peek of what’s in store at Garo that launches today, we curated five looks. Check it out.
Model Annesha Chowdhury sports Garo Tribe kaftan and pants, a versatile piece that can fit any occasion and season. The draped, pleated kaftan in dreamy white has hints of colourful sequin work and tassel on the belt, and subtle abstract prints.
(l-r) This Aro peplum jacket with draped skirt oozes elegance. The tailored and heavily embroidered full-sleeved jacket with flared peplum enhancing the waist in a lovely shade of mustard yellow and a contrasting draped skirt showcasing delicate pleats is for the one who wants to exude refined sophistication. Garo yoke cut kalidar with pants make for an ethnic pick with a festive vibe. Adorned with fine floral embroidery all over, the shade of rich red looks perfectly festive. The ensemble is paired with straight pants and a delicate organza dupatta to complete the look.
Before Sweta Tantia, designer and owner of Garo, got busy with the preps of launching her Calcutta store, she sat down with t2 for a quick tete-atete.
Shweta Tantia
How does it feel to have a flagship store in Calcutta?
We are very excited about our flagship store. It would serve as a showcase for our products and feature unique design elements, exclusive merchandise, and innovative experiences. Through this, we are meant to create a strong brand presence and provide a central hub for our customers to engage with our brand’s offerings.
How big is the store and what can patrons expect of the first edit in the store?
Our store fulfils every client’s desire, whoever is looking for something ethnic to wear. We would provide customers with the opportunity to connect with and celebrate their heritage while also offering unique and specialised products. Apart from this, we also have printed, contemporary collections that are comfortable and allow a way for individuals to express their personal style and preferences through their clothing choices.
What do you have in the accessories section?
We have a range of statement jewellery pieces that are stylish and modern. These include bracelets, earrings and neckpieces.