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SOUK, with The Telgraph - A grand lifestyle exhibition

Calcuttans experienced a taste of the desert lands through a unique shopping experience

Sudarshana Ganguly (t2 Intern) Published 08.02.23, 05:45 PM
The luxury car display at Souk looked swanky and hooked shoppers as they went about.

The luxury car display at Souk looked swanky and hooked shoppers as they went about. Pictures: Rashbehari Das

Souk, in association with The Telegraph, was a two-day lifestyle exhibition that transformed P.C. Chandra Gardens into a mystical Arabian market. Displaying fashion and lifestyle products across various sections like apparel, accessories, home decor, skincare and farmer’s market, the exhibition was a one-stop for shoppers. Along with food stalls, a luxury car display, entertainment zones, performances and mellifluous Arabic tunes playing throughout, Souk offered a fulfilling and unique shopping experience to the visitors.

Designer Abhishek Dutta dropped by at Souk. “There are a variety of products here which makes it a great place to shop at, especially with the wedding and party season going on currently,” said the designer before going around with us to pick his favourites from the display.

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This elegant off-white piece from Samant Chauhan is minimalist yet gorgeous. The intricate floral embroidery makes it perfect for the spring-summer festive season ahead.

We spotted these beautiful handbags at Adorne by Devpriya. There was a wide range of styles to choose from and pick a perfect fit for any occasionwear outfit.

ORGANISER SPEAK:

“We are thankful to our patrons for their continued support. We have always endeavoured to bring something new to the table. We tried to recreate the buzzing street markets of Dubai at the heart of the City of Joy. With an overwhelming response this time, we can’t wait to bring our next edit,” said Nikhat Sultana, curator, Souk.

The kids’ zone was a fun spot to keep the little ones engaged.

Other entertainment zones at the exhibition included a 360-degree photo stand.

Energetic performances by DJ Kunal and 8-Bit Culprit kept the crowd on their toes.

Craving your favourite dips? We spotted these healthy and fresh ones at Fresh Aisle in the farmer’s market

“The way they have utilised the space is particularly fantastic. I think the accessories collection is pretty great with a lot of variety. It is all so colourful, I feel like picking up something at every stall I look at,” said Basudha, an anchor.

Contemporary design interpretations of the traditional evil eye charm are trending. With its beautiful handiwork, this pair from Araama by Veenu Kaur is a testament to that.

Burma Burma had a range of warm and tasty bites including Burmese Fried Rice and Rangoon Vegetable Curry and the Oh No Khowsuey.

This breezy dress from Wendell Rodricks is the perfect resortwear for the upcoming summer months. The bright shades are trendy and perfect for some Instaworthy clicks.

At Kareem’s, there was much to choose from, including the delicious kebabs that were freshly prepared.

“There is a great selection of stores all around with great variety, which is convenient for all kinds of shoppers. The ambience of the exhibit is very beautiful as well,” said Anushka Kothari.

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