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Craft without boundaries: Art Mela is back to bridge the gap between people and original modern art

India’s biggest annual fair for accessible art will be on at CIMA Gallery from November 22 to 24

Nayantara Mazumder Published 21.11.24, 01:27 PM
Art Mela 2024, India’s largest affordable art fair, opens its doors on November 22

Art Mela 2024, India’s largest affordable art fair, opens its doors on November 22 All photos by Amit Datta

The Centre of International Modern Art is ready, once again, to open its doors to a one-of-a-kind celebration of creativity. After all, tomorrow, the 2024 edition of CIMA Art Mela begins. From November 22 to 24, the reputable Kolkata art gallery will transform into a dynamic space showcasing an expansive range of artistic expressions, from works by renowned masters to those by emerging talents from all over India.

As has been proven year after year, CIMA Art Mela is more than an exhibition — it is a bridge between the world of fine art and the wider public. “By reimagining how art is presented and purchased, the event has built a reputation for breaking barriers,” said Pratiti Basu Sarkar, chief administrator of CIMA. “What began in 2008 as an initiative to make art accessible has grown into a cherished tradition for art enthusiasts, aspiring collectors and seasoned patrons alike.”

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The works of artists like Satyajit Roy, Bandana Kumari, Ganesh Das, Chandrima Roy, Sonal Varshneya and Ashoke Mullick are displayed at Art Mela

The works of artists like Satyajit Roy, Bandana Kumari, Ganesh Das, Chandrima Roy, Sonal Varshneya and Ashoke Mullick are displayed at Art Mela

This year, too, visitors can look forward to an array of mediums and styles, from the vibrancy of oil paintings and acrylics to the intricate allure of drawings and mixed media. Whether one is drawn to modern abstract works or the timeless beauty of traditional creative forms, the variety ensures there’s something for every taste and inclination. Thus, in the three days to come, Lalu Prasad Shaw’s acclaimed minimalist and stylised approach to portraiture and genre scenes might share space with Gagan Bihari Mandal’s dramatic, almost three-dimensional focus on elephants and the natural world; visitors may, at once, behold Jogen Chowdhury’s distinctive linework and mastery over the depiction of human emotions alongside Bandana Kumari’s vibrant focus on natural subjects and her unique perspective on femininity.

Excellence that’s within reach

What sets Art Mela apart is its commitment to showcasing works that uphold all the parameters of artistic rigour while, at the same time, being within reach of genuine art lovers who may not otherwise have had the means to afford many of these pieces. “Every artwork has been thoughtfully selected from a roster of accomplished artists, ensuring that quality and authenticity are at the heart of the experience,” said Rakhi Sarkar, director of CIMA, in the days leading up to the art fair. “With a thoughtfully adjusted price range this year, the event caters to both those seeking their first piece and those looking to expand their collections. Regardless of budget, most visitors can walk away with a piece of art imbued with meaning and value.”

A wall of Madhubani patachitra at Art Mela

A wall of Madhubani patachitra at Art Mela

For those taking their first steps into the world of art collecting, Art Mela offers a space to explore, learn, and develop a personal connection to art. The diversity of featured works — from up-and-coming talents to established names — provides an enriching opportunity to engage with a spectrum of styles and techniques. One minute, a visitor can immerse themselves in the deftness of Sunirmal Maiti’s work in a deeply difficult medium like tempera; the next moment, they might be drawn to the striking, multi-religious imagery brought alive by the inimitable Shakila Sheikh. The traditional scroll paintings of Swarna Chitrakar may absorb viewers’ attention before their eyes move to the cinematic precision of Sadikul Islam’s sweeping watercolours. As one navigates this curated experience, one might discover unexpected favourites or deepen one’s appreciation for well-loved artists.

Shakila Sheikh's stunning artistic vision on display at the gallery; (right) The works of Swarna Chitrakar (on the table) and Sadikul Islam (mounted on the wall) are available to art lovers

Shakila Sheikh's stunning artistic vision on display at the gallery; (right) The works of Swarna Chitrakar (on the table) and Sadikul Islam (mounted on the wall) are available to art lovers

Art Mela is also a forum for innovation. Many seasoned artists use the event to present works that venture into new thematic or stylistic territory, offering visitors a glimpse into their evolving creative processes. These experiments often lead to fresh conversations between artists and audiences, shaping the future of art while celebrating its present.

A world that belongs to everyone

In a world where art often feels out of reach, Art Mela 2024 will, yet again, serve as a reminder that creativity belongs to all. “By cultivating a culture of inclusivity and expanding the community of art lovers, the fair has transformed how people view and engage with art,” said Pratiti. It would, perhaps, not be inaccurate to say that there must be a profound sense of pride in acquiring a piece of art that resonates with oneself personally, no matter its scale or cost.

Varied artists’ works adorning the walls of CIMA

Varied artists’ works adorning the walls of CIMA

This, therefore, is where the success of Art Mela lies: in the symbiotic relationship between its visionaries and the artists who bring it to life. The support of established names and rising stars alike reflects a shared belief in the importance of fostering an engaged, informed audience. For artists, the event is an opportunity to connect directly with a new generation of viewers, creating an enriching dialogue from which both the creator of an artwork and its viewer (or buyer) can learn something.

It is, thus, time to experience art as it was meant to be — personal, meaningful, and joyfully accessible. Whether you’re discovering your first piece or adding to a growing collection, CIMA Art Mela 2024 promises an unforgettable celebration of artistry and inspiration.

Art Mela 2024 will be held from November 22-24, 11am to 8pm, at CIMA Gallery (43, Ashutosh Chowdhury Avenue, Sunny Towers, 2nd Floor, Kolkata - 700019)

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