Films to fashion, travel to fitness — Tollywood actresses are expanding their reach on Instagram by creating content that keeps their fans hooked. Here are the top 10 most followed Tollywood actresses on Instagram.

Ritabhari Chakraborty: 3.4 million

Ritabhari Chakraborty tops the list with 3.4 million followers. She posts frequently on Instagram, creating content around her film work, fashion shoots, social welfare activities and innovative BTS videos. “I always maintain a balance of what I put out on social media. I love interacting with my audience. One of the things that makes me one of the most followed people on Instagram is because I treat the space as a community through which I get to communicate with my audience. It is also because of my work that people follow me. If people don't like my work, they will lose interest very soon,” said the lead actress of the 2020 film Brahma Janen Gopon Kommoti.

Mimi Chakraborty: 3.2 million

At No. 2 is Mimi Chakraborty, with a following of 3.2 million. The Khela Jawkhon actress often uses Instagram to promote her films, apart from wowing fans with photos of her in different looks. One of the top draws are the pictures and videos Mimi shares of her two pet dogs, Chikoo and Max. What’s her formula to amass a huge fan following on social media? “I try to be very original even after all the pressure that we have as a public figure. When I like a picture of mine, I always put it out on social media. Just being original is the trick. What you see on Instagram is not the life we lead; we lead a very normal life like others. I love using Instagram to connect with my audience. Even my pet dogs have an Instagram handle,” said the actress and MP.

Srabanti Chatterjee: 2.9 million

One of the Tollywood actresses with box office success in masala films, Srabanti commands a following of 2.9 million on Instagram, where she primarily posts of her in different glamorous looks. Srabanti, who also made a mark in Aparna Sen’s Goynar Baksho, uses the platform to promote her films and also products she’s associated with. Her Instagram reels are often focused on fitness where she gives a peek into her gym sessions.

Nusrat Jahan: 2.8 million

Nusrat is expressive on Instagram, which accounts for her 2.8 million followers. Her page is filled with stunning pictures, videos and reels of her dreamy holidays, diet and fitness regimen and her dancing. “The trick about social media is to keep your audience engaged. We have to keep generating content that is trending as well as that which keeps the audience hooked. In this age of the mobile phone, content needs to be shot, edited and created using your mobile device for more engagement and reach. I try to keep it real to have a better connection with my audience,” said the actress and MP.

Jaya Ahsan: 2.8 million

The Bangladeshi actress has carved a niche in Tollywood with her acting talent and beauty. On Instagram, where she has a following of 2.8 million, Jaya posts stunning pictures with her family, friends and her pet dog.

Koel Mallick: 2.3 million

Koel, who has long ruled the Tollywood box office, has a following of 2.3 million on Instagram. Her feed is a combination of her professional life, fashion shoots and family moments with her parents, husband Nispal Singh and their little son Kabir. Koel’s fans wait every year to get a glimpse of the Durga puja at her ancestral house in Bhowanipore.

Priyanka Sarkar: 2.3 million

The actress who shot to fame with Chirodini Tumi Je Amar uses her Instagram handle to promote her films and brands, and is followed by 2.3 million people. A lot of stunning photo-shoot pictures are also there. Priyanka also loves to put up stories of life lesson quotes.

Puja Banerjee: 2.2 million

With a following of 2.2 million, Puja Banerjee treats her fans to breathtaking pictures from her travels. She also shares lovey-dovey pictures with her partner Kunal Verma and their son Krishiv.

Madhumita Sarcar: 2.2 million

The Kuler Achaar actress who enjoys a fan following of 2.2 million creates trending reel content. Madhumita is an enthusiastic Instagram user and keeps her posts just to fashion shoots, videos and films.

Koushani Mukherjee: 2 million

From promoting her films to posting pictures of her fashion shoots, Koushani is a pro in whatever she puts out. She is often seen sharing pictures and reels with her partner, actor Bonny Sengupta. Travel snaps are one of the highlights of her IG feed.