On the evening of August 27, t2 walked into a pamper den plus clinic for pooches at Picnic Garden in south Calcutta. With an aim to raise funds for strays, the founder of the venture, Ekta Gupta, started off with her project post-pandemic. This time she took it a notch higher with a new state-of-the-art clinic, a grooming centre and a dog boarding under one roof at their new Picnic Garden outlet. It was like walking into heaven when we entered The Paw Story sprawling across three buildings, with a pool, play area, hospital and a vast array of services like physiotherapy, ultrasound, X-ray, a surgical suite and more, plus a lot of furbabies to welcome you with wags and sloppy licks on your nose.
From medicines to a variety of pet merchandise, the store is stacked with everything that caters to the needs of your furry buddies. High-quality pet treats, a unique collection of dog bowls, shoes for their little paws, paw cleaner, pooper scoopers for the pet mama (cause you have to keep your neighbourhood/lawns/terrace tidy), clothes designed by Ekta herself, tiny backpacks so that they can independently carry their treats, bowl and water on their dog’s day out! A dog mom to two indies and a German shepherd — Cherry, Simba and Momo, who stole the show at the inauguration of the space — Ekta told us about the importance of making clothes that are trendy plus comfy for your pooches. Made with comfy fabrics like cotton the collection of clothes for your pooches at The Paw Story was simply mesmerising.
The idea of opening a pet boarding along with a clinic with all the services that your furry babies need, plus medicines, merchandise and grooming services, germinated when Ekta fed street dogs who were suffering due to their usual sources of food being cut down and they started gathering on the same spot every day, waiting for her. It did melt her heart and make her realise how important it is to have subsidised treatments for strays on the streets. There are lots of cases of them suffering quite badly with not too many medical options available. The Paw Story is a luxurious space with an altruistic thought of helping the strays while being a pamper den for pets. Ekta hopes to provide pet ambulances soon.
The Paw Story was inaugurated in style. The space beautifully decorated with pink balloons welcomed guests and their four-legged friends with a ribbon-cutting ceremony by actors Neel Bhattacharya and Trina Saha.