The SMPBA programme combines strategic aspects of Business Analytics with relevant technology-oriented aspects. Source: Pixabay
The Indian Institute of Management (IIM) Calcutta has announced the launch of the next batch of its nine-month Senior Management Programme in Business Analytics (SMPBA) with Eruditus, a company that makes education accessible and affordable to individuals, companies, and governments worldwide.
The intensive, multi-modular programme is ideal for mid to senior-level executives who want to leverage data analytics to make business decisions and for people who want additional skills in new and emerging technologies and techniques in analytics. The programme would also help professionals gain a competitive edge by formulating effective data-backed business decisions.
The use of data driven intelligence has gained pace in recent times and has emerged as the game changer. Analytics can help in making informed business decisions by bringing agility to business. The programme includes three on-campus immersions. The curriculum comprises live interactive online sessions, real-world case studies, group discussions, simulations and guest speakers from leading industry experts.
Mohan Kannegal, CEO, India and APAC, Eruditus, said, “Business Analytics is a unique blend of technology and business. A larger part of corporate structure today is data driven and it is quintessential to be acquainted with analytics to ensure better decision-making skills in real time”
Saibal Chattopadhyay, professor, IIM Calcutta further added that the course’s curriculum is designed to align the thought process of professionals who can take effective business decisions. The programme will provide a wider approach to solve business issues, thereby enhancing the ability to tackle any issues. This collaboration would also help reach a wider group of senior professionals who want to upgrade themselves with the changing business needs.
THE SMPBA programme combines strategic aspects of Business Analytics with relevant technology-oriented aspects. All the enrolled executives, on successful completion of the program, would be eligible for the prestigious IIM Calcutta Executive Education Alumni status. Applications are open for the cohort beginning March 30.